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251K Lincoln Road

Waitakere 0610

22B Cavendish Drive

Manukau 2104

4 Aranui Road

Auckland 1060

1 Wagener Place

Auckland 1025

Beauty Is More Than Skin Deep

Key beauty nutrients include collagen, biotin, and hyaluronic acid, all of which play important roles in keeping skin, hair, and nails in excellent shape. Whilst they all have different roles in your body, these nutrients work together synergistically.

Collagen: The Important Protein

Collagen synthesis is a continuous process throughout life. Rejuvenation and renewal of tissues throughout the body requires the production of newly synthesized collagen. This process becomes less efficient as we age, leading to decreased renewal of old tissue. Age may have an impact internally on organ and tissue function but a very apparent manifestation occurs externally – via the skin!

The body’s natural collagen production typically slows after the age of 25. Collagen fibres in the body become more brittle and begin to break down. This contributes to the appearance of wrinkles, fine lines, loss of elasticity and an aged look. The rate that this occurs depends on many factors including hormones, lifestyle, sun damage, and smoking, all of which can lead to a breakdown of collagen in the skin.

Biotin: The Beauty Vitamin

Biotin, commonly known as the beauty vitamin, belongs to the B-Vitamin family (B7). This water-soluble vitamin is not stored in the body and although it can be formed by intestinal bacteria, if there is any imbalance in gut flora then adequate biotin will not be produced. Biotin plays an important part in promoting healthy hair, skin, and nails. Skin integrity is vulnerable to lack of biotin whether due to dietary insufficiency, poor absorption, or mutations in biotin enzymes. A deficiency may lead to dermatitis, rashes, and acne.

The Importance of Hyaluronic Acid

Researchers agree that the most visible signs of ageing in the skin, joints, and eyes are the results of progressive collagen and hyaluronic acid degradation in our tissues. Hyaluronic acid plays an important role in supporting the health of connective tissue. Healthy connective tissue is fundamental in normal skin and joint function.


Antioxidants are compounds found in many plants, fruit, and veggies which provide protection from free radical damage. Research shows that these compounds may protect the body from premature ageing whilst helping support heart health and provide anti-inflammatory action.

Astaxanthin is the potent antioxidant produced by the microalgae Haematococcus pluvialis, and it has powerful antioxidant and anti-inflammatory benefits. Its unique structure allows it to pass through the blood/brain barrier, benefiting the brain, eyes, and nervous system as well as general body health.

This powerful antioxidant may also offer topical benefits. Studies have shown that Astaxanthin helps protect the body’s exposure to UV radiation. This provides anti-ageing benefits for the skin; resistance to sunburn, reduced skin wrinkles, and improved skin elasticity (Important note: always use an SPF sunscreen during highest UV times of the day). Astaxanthin provides great all-round protection for skin and body from oxidative damage!


Do you use any of these beauty supplements, or do you have any of your own recommendations? Let us know in the comments.